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Call for Papers:The Sixth International Conference on Applications of Anthropology in Business

Call for Papers


The Sixth International Conference on Applications of Anthropology in Business


In order to promote phenomenon-driven and context based study on management and marketing research in the business world, the Center of Business Anthropology at Tianjin Finance and Economics University, the Business School at Tianjin Finance and Economics University, and the Advanced Research College of Applied Anthropology will host “The Fourth International Conference on Applications of Anthropology in Business” to be held between May 12-15, 2017 in Beijing, China. The conference will be sponsored by the School of Business, Continues Education College, and the Center of Business Anthropology, Tianjin Finance and Economics University. Prior to the conference, there will be a three-day workshop on ethnographic and qualitative research methods in business studies by worldwide famous Business Professor Dr. Russ Belk to be held at Tianjin Finance and Economics University.


The Conference will be co-sponsored by the Institute of Business Anthropology, Shantou University, and the International Journal of Business Anthropology (more co-sponsors will be added). The conference would like to accept papers from scholars all over the world, who are interested in the anthropological study of business theories and practices. Please submit your paper proposals to the conference by email: rgtian@yahoo.com or gtian@stu.edu.cn, the deadline for proposal is due on Jan. 30, 2017. The acceptance notice of paper proposal will be issued by March 15, 2017.  The full paper is due on April 30, 2017.



The themes/topics of the conference include but are not limited to:


  1. Anthropological study of contextual management and marketing phenomena and cultural issues in the business environment
  2. Ethnographic methods and applications in business studies
  3. Business Ethnography Vs. Traditional Ethnography
  4. Anthropological study of organizational and strategic behavior
  5. Anthropological study of consumer behavior,branding, advertising and marketing communication strategies
  6. Anthropological study of cross-cultural business communications and practices
  7. Anthropological study of product design and development
  8. Anthropological study of international business strategies
  9. The applications of anthropology in business education
  10. Anthropological study of organizational development and change
  11. Anthropological study of entrepreneurships


The Academic Committee of the Conference consists of the following scholars:

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