Hey guys-- I'm so excited to see people joining this group!
I started working as the resident anthropologist for a marketing and brand strategy agency called OLSON (www.oco.com
) about 6 months ago. I pitched my skills and background to about 4-5 agencies and companies here in Minneapolis this winter, and OLSON created a job for me-- I am basically making it up as I go along!
I also am a part of a small consulting group that works with non-profits... community building and strategic planning, mostly.
I am really interested in connecting with others who are putting their anthropological training to work in business areas other than just ethnography. I hope we can share ideas and strategies to make our presence more powerful in business areas. I figure we're not in competition, but in collaboration with the notion that by making each of us better at what we do, we can elevate the position of the anthropological perspective in business.